Allardyce to demand more from Sunderland

Sam Allardyce is not resting on his laurel's after leading Sunderland to a 3-0 victory over Newcastle United in the Wear-Tyne derby.

Sunderland went into the game without a Premier League win this season but corrected that by registering their sixth-straight victory over their local rivals, who played the second half with 10 men following Fabricio Coloccini's dismissal.

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