Japan banking on technology for 2022 bid

The Japanese say theirs is the only bid which addresses the way in which technology and sponsorship will change over the next 12 years, an issue they believe represents FIFA's biggest dilemma in choosing hosts so far ahead.

"FIFA has got a very difficult decision because it is going to have to make judgments on what will happen in the years to come," said Patrick Nally, who was instrumental in setting up Coca Cola's sponsorship of the 1978 World Cup and is an adviser to the Japanese bid.

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