Fleas, Freud and football on the box

âÂÂThe Brazilians do it, the Argentinians do it, the Danes do itâ¦âÂÂ

âÂÂEven educated fleas do it.âÂÂ

That famous exchange between Mike âÂÂshould have been a racehorseâ Channon and Brian Clough, recalled by Harry Pearson in The Guardian is a reminder of just how lacklustre football punditry has become.

As Martin Kelner, picking up the point in MondayâÂÂs Grauniad, noted, for Alan Shearer to suggest that the Germans âÂÂalways seem to make it through to the finals even when theyâÂÂre not playing wellâ doesnâÂÂt seem fantastic value for our ever expanding licence fee.

What weâÂÂd like from Magic Al is some clue as to how Joachim Low, in KelnerâÂÂs fine words, âÂÂmanaged to manoeuvre his ordinary players into the final while geniuses like Frank Lampard and Ashley Cole are on their hols.âÂÂ

Such insight â indeed, virtually any insight â was lacking. As was any explanation for MottyâÂÂs increasingly bizarre pronunciations: Xavi became Sharvey, Aragones ended in a sh and LowâÂÂs surname sounded like âÂÂlurrveâ in Mottyspeak as if the German coach was a womanising soul legend.

The only memorable bit of punditry from this tournament endures for all the wrong reasons. IâÂÂm referring to Andy TownsendâÂÂs observation that âÂÂServette was literally right up his backside there.â (That might not be word for word as I was being shouted at by a Scottish drunk when he said it and various permutations of this quote have bloomed, like MaoâÂÂs hundred flowers, in cyberspace.)

The only other decent bit of punditry came from the aforementioned drunk who, as Portugal laboured and fell over against Germany, shouted: âÂÂPortuguese men of war my arse!âÂÂ

It was refreshing, a few Euros ago, when the BBC made token acknowledgement of the fact that they were screening a European football tournament and invited folks like Ruud Gullit and Johan Cruyff on their panel, so they could briefly disturb the humdrum consensus that passes for discussion on BBC and ITV.

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