Manny Otiko

Latest articles by Manny Otiko

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Was your star player signed because of how good he is or how many shirts he sells?

By Manny Otiko published

Premier League Global branding plays an important role for clubs around the world. Manny Otiko investigates just how important...

Premier League
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Arty Arsenal, mighty Man United, wine-and-cheese Chelsea: How Americans pick their Premier League clubs

By Manny Otiko published

Premier League It's not an exact science, writes Manny Otiko, but there does appear to be trends in the way our friends across the Atlantic choose their English allegiances...

Premier League
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How NBC helped the Premier League's popularity boom in the United States

By Manny Otiko published

Premier League With the television network broadcasting the English top flight on a weekly basis, Manny Otiko assesses how America has fallen in love with the league...

Premier League
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How US football is moving from the white suburbs to the mainstream

By Manny Otiko last updated

United States Soccer moms in pasty-white suburbs? That's still the Stateside stereotype, says Manny Otiko - but the game is crossing over to other ethnicities and gaining ground on rival sports...

United States

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