Blackpool's enormous sweep of sandy beach, it's iconic Victorian tower, the sprawling theme park which curiously boasts a ride called Bling and its profusion of fish and chip shops attract millions of fun-seekers each year.
Tucked away from the traditional delights of the Golden Mile, however, is one of Blackpool's less talked about landmarks, the antiquated Bloomfield Road stadium, home to the Lancashire town's football club since 1899.
"I don't even want to think about what could be if we do it," Holloway, who once said he loved Blackpool because like him it "looked better in the dark", told the club's website.
"What a great opportunity for everybody at the club to try and cap off a magnificent season. Trying to get people to think that this is just another match that we need to win is an almost impossible task."
"In financial terms, this match offers the winning club the most substantial prize in world football and the value is now even greater as a result of the Premier League's increased revenues from international broadcast rights and the extended parachute payments over four seasons," Paul Rawnsley, director of Deloitte's Sports Business Group, said.
Blackpool's stadium currently only has three sides and a capacity of less than 10,000 while most of the squad have been plucked from the lower leagues.
Their record signing is Charlie Adam from Rangers in 2009 for 500,000 pounds and the Scottish midfielder's contribution has taken Holloway's side within one win of the jackpot.
"I've been lucky to play in some big matches in Europe
