Blatter, who is standing for a fourth term as president in May, has been under pressure following the simultaneous voting for the 2018 and 2022 World Cups - won by Russia and Qatar respectively - and the allegations of corruption that dogged the process.
He has also been criticised by FIFA colleagues and outsiders alike for the way he has tried to introduce a new anti-corruption committee.
"In 2010 we had some milestones in the history of football, starting with the first World Cup on the African continent, and what a success (that was)," he said in his address.
"Then we had the women's Under-17 World Cup which had its first Asian champions - South Korea - and then the decision of FIFA's executive committee to go to new destinations in 2018 and 2022.
"All these successes have created a lot of envy and jealousy in our world because you cannot satisfy everybody."
"The success story of FIFA can continue because we are in a comfortable situation, despite the criticism given to FIFA," he said. "We have the power and the instruments to go against any attacks that are made.
"In 2011 we will have competitions, but there is something else at stake - the elections in all the confederations.
"Football is still a game and you learn to win, but you must also learn to lose, so I ask you to be fair and to conduct them in a democratic way."
