Ã¢ÂÂPssst. What did he just say?Ã¢ÂÂ
The European journalist, sent over to South America to cover ArgentinaÃ¢ÂÂs final two World Cup qualifiers, clearly hadnÃ¢ÂÂt brushed up on the leisure activities unit of his Spanish vocabulary book.
While foreign hacks decided how they would best translate MaradonaÃ¢ÂÂs tirade at journalists, some entrepreneurial Argentines saw the opportunity to make a quick peso.
These are times of crisis after all.
Within an hour of MaradonaÃ¢ÂÂs "you can suck it and keep sucking it," there was already a .com.ar domain name registered with the phrase.
Someone with a T-shirt emporium quickly called up a model and photographer to get the catalogue shots for the latest addition to their range, also bearing the legend Ã¢ÂÂsuck it and keep sucking.Ã¢ÂÂ
The whole country was watching.
There were 80 percent fewer passengers on the underground, not a single crime reported in the centre of Buenos Aires, while cinemas suffered a 50 percent decline in business.
Everybody was tuned in to watch the Uruguay-Argentina clash.
Fortunately the press conference took place after the Watershed.
After some confusion over its press pass, Argie Bargy ended up watching the game pitch-side, which also meant witnessing the post-match scenes up close and personal.
Ã¢ÂÂSuckgateÃ¢ÂÂ had yet to take to take place, but it was clear the war with the media had already started.
As players leaped around, there was a testosterone-fuelled mix of euphoria at having qualified, along with untamed aggression towards the journalists and photographers replete with shoving, grimaces and repeated hijos de putaaaaaaaaaaa!!!!!!
In the fall-out of the press conference, just about everyone is talking about MaradonaÃ¢ÂÂs choice of insult rather than Argentina qualifying for the World Cup.
The players are trying to buck the trend by talking about football.
In the understatement of the year, Juan SebastiÃÂ¡n VerÃÂ³n admits that Argentina arenÃ¢ÂÂt candidates to win the World Cup.
Captain Javier Mascherano says they have to sort out everything they did wrong, with the implication that thereÃ¢ÂÂs a hell of a lot to sort out.
Leo Messi confessed that he hasnÃ¢ÂÂt performed like he should with the national side.
Carlitos Tevez, meanwhile, says heÃ¢ÂÂs considering retiring from the team because the abuse the players get isnÃ¢ÂÂt worth it.
FIFA have decided to investigate Maradona, but their vice president, who is also president of the Argentine FA, is standing by Diego.
Julio Grondona decided to also criticise journalists for asking Ã¢ÂÂinsidiousÃ¢ÂÂ questions, and said that Maradona was a Ã¢ÂÂspecial case.Ã¢ÂÂ
Grondona also said that heÃ¢ÂÂd choose Maradona as his coach again if he had to.
The soap opera continues.
Oh, and this weekend thereÃ¢ÂÂs league football. Perhaps next week we can talk about that.
Round 9 Fixtures
San Lorenzo vs Rosario CentralLanÃÂºs vs VÃÂ©lez
Gimnasia vs ColÃÂ³nAtlÃÂ©tico TucumÃÂ¡n vs Godoy CruzArgentinos vs RacingArsenal vs Banfield
Independiente vs ChacaritaHuracÃÂ¡n vs RiverBoca vs TigreNewellÃ¢ÂÂs vs Estudiantes
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