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Man United unveil two new sponsorships

United, English champions a record 19 times, signed separate agreements in China with soft drinks manufacturer Wahaha and China Construction Bank in financial services.

The Premier League is available to television viewers in around 720 million homes around the world, and interest is high in Asia.

As part of the sponsorship deal, China Construction Bank will produce a Manchester United branded credit card for the club's Chinese fans.

"Through our relationship with CCB we hope not only to give fans an excellent product, but also bring them closer to the club they so passionately support," said United Commercial Director Richard Arnold.

Danish brewer Carlsberg, which has sponsored European football in various ways for 40 years, cited the Premier League's international appeal as the reason for entering a three-year partnership.

"The Premier League is quite an iconic league now across the world," said Carlsberg spokesman Ben Morton, saying its strength in Asia was a particular attraction.