England overtakes Germany in shirt deals

Despite tough times for the British economy, endorsement deals for the 20 Premier League clubs totalled 128 million euros in 2010/11, compared with 118.5 million for the 18 sides in Germany's top league, the study showed.

English clubs, who also earn the most from television deals, increased their revenue from 83.5 million euros the previous year while income for their German counterparts was up from 108.6 million.

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