Nürnberg stadium rights-holders helping fans pay to rename it

Previously this hasn't been possible thanks to the financial demands of stadium owners, the City of Nürnberg – but now there's a plan in place to meet their demands thanks to an unlikely crowdfunding alliance.

Nürnberg fans must raise €800,000 (£689,000) themselves to support the project between March 31 and May 14 – one quarter of the total expenditure – with the other third to be covered by Consorsbank, who have acquired the naming rights for at least three years.

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