Football Federation Australia has moved to stamp out ethnic, national, political, racial or religious connotations from clubs in FFA-approved competitions.
From today, new or revised club names, logos or emblems will be prohibited from breaching ‘inclusive’ protocols under a new National Club Identity Policy.
Football clubs throughout Australia have historic links to ethnic groups and the changes will not apply retrospectively to outfits with long-standing names.
According to the FFA there is a need for a national policy in regard to club names and identities, which provides consistency and certainty across all jurisdictions.
FFA chief David Gallop said the key principle of the National Club Identity Policy is to promote football as Australia’s most inclusive, accessible and multicultural sport.
“Football is now a part of the mainstream of Australian society and has achieved that status while also retaining its rich diversity,” Gallop said.
“The intent of the National Club Identity Policy is to ensure the game remains inclusive and accessible, not just in the way we organise ourselves, but in how we engage with the community.
“The very name and logo of a club sends a message about what that club stands for. We want clubs that stand for uniting people through the joy of football.”
Under the policy new or revised club names, logos and emblems may include words or letters in English, references to the broader geographic area in the club's location, colours and references to flora and fauna provided these components do not carry any ethnic, national, political, racial or religious connotations either in isolation or combination.
The full policy can be viewed at www.footballaustralia.com.au or the websites of the nine State and Territory Member Federations.