With a new Premier League season just around the corner, the kits for 2020/21 are beginning to drop thick and fast.
Too jazzy? Not a chance. Arsenal's latest kit has to be one of the coolest designs in Europe so far. The Gunners had a beauty last season but Adidas have gone better for the coming season.
The funky pattern gives this a retro 90s vibe without going OTT, while still look smart. The shade of they've used to belong eh pattern together looks really smart and, off course, the trademark white sleeves just set the whole thing off right. White shorts and red socks complete the look.
'Emirates Fly Better' is a pretty inoffensive sponsor, aesthetically speaking, meaning the hard work hasn't been ruined by a naff splodge (see Chevrolet).
Just an all round banger from Adidas, to put it bluntly. Arsenal will be wearing it from this point on.
Brighton and Hove Albion
Brighton are clearly telling the world they mean business this season, with the release of their very swanky pinstripe home shirt ahead of the new season.
Gone are the bold stripes of old, and in comes a much smarter design. You almost feel you could wear this in the office with a tie and a button top blazer and get away with it...The mark of any good football shirt (well, the mark of any good office shirt, at least). We like it, and clearly Adam Lallana does too.
A slightly plainer offering than last season, and the new sponsor does make it appear as though the Blues are lining up with 11 left-backs.
The dark blue trim is a nice change, and there's certainly nothing wrong with the paving-style design – it's just starkly simple compared to the last 12 months. It won't turn heads, but sometimes playing it a bit safer is worth it.
Chelsea will be lining up in the new kit for the remainder of this season.
It split the FourFourTwo office, this one. Some thought it was "dreadful, like something from the A-League", while others thought it was "pretty cool, like something from the J.League".
Light blue – sorry, Arctic blue – the patterned design is supposed to pay homage to London's famous tailors, and apparently pops with "millennial swagger". No, we're not entirely sure, either.
Home, away and third
Released all at once, Crystal Palace's kits this season follow a similar template for the home, away and third.
Palace are no stranger to an understated, classy kit and this season is no different. We're big fans of these ones and the new W88 sponsor - as previously used by Wolves and Villa - is an improvement.
Why wasn't Wilf Zaha involved for the photoshoot, though? We're sure it's nothing to panic about, Eagles fans...
While we don't see Hummel kits quite as often other major brands, it has long been popular with fans. So, although some of Umbro's Everton efforts have been great, Toffees won't be too upset by the change.
The new home kit is an excellent example why: understated, retro, and immediately recognisable as a Hummel design. It started flying off the shelves as soon as it was available for pre-order.
For the Everton away shirt this season, Hummel have brought back yellow as the change colour. The Toffees have only worn yellow three times in the last decade - it used to be a common away shade.
At a quick glance, it looks very similar to last year...and the year before that...and...well, you get the idea.
But check again and there is one very key difference. The sponsor! ‘Thailand Smiles With You’ adorns the front of this season's kit, in place of the usual King Power logo.
This follows a partnership between King Power and Tourism Authority of Thailand and bids to promote travel to the country to help its economic recovery from the coronavirus pandemic, with the City owners dominating duty-free retail in their homeland. So, it's sort of for a good cause too.
Liverpool have never had a Nike shirt before, which seems unlikely, given it's one of the world's biggest football clubs and one of the world's biggest football brands.
But here we are: what the Reds will wear in their first season as reigning Premier League champions.
A slightly brighter shade of red is supposedly a nod to the Liverpool squads youth prospects, while the teal trim (taken from the club's fuller official crest, which has been stripped down for the shirt in recent years) gives it a memorable flourish.
A smart '96' emblem on the back of the neck pays respect to those who died at Hillsborough.
A worthy champions shirt.
Manchester City have pushed the boat out a little this year in terms of design, whilst simultaneously staying true to the traditions of their great city.
The pattern is inspired by the iconic mosaics located in the creative hub of Manchester’s Northern Quarter, which adds a little bit of authenticity to a pattern as bold and unabashed as Liam Gallagher.
It actually looks a little bit like sunshine on a swimming pool but, ya know, every great design looks a bit weird.
According to the official release, the new away shirt features "a pattern inspired by Castlefield and the Bridgewater canal, an area symbolic of Manchester’s past, present and future."
Even fans that aren't local to Manchester or architecture aficionados will appreciate the design, which resembles a really swish Moroccan rug that would tie any room together. The gold on blue and black is a really decadent choice and, for anyone who isn't a huge fan of the "swimming pool" home kit, this is surely the one to go for.
Manchester United's home shirt is inspired by the club's own badge.
Confused? You should be: it's inspired by the back of the badge. Ahhhhh.
Yes, the stuttering yellow and black lines represent the woven fabric that can be seen on the crest's back when you turn a shirt inside out. And while this shirt is getting a mixed reception, when it's explained like that, we quite like it.
Unlike a few clubs mixing it up this season, Newcastle have shot fairly straight with their new kit for 2020/21. Black and white stripes, evenly spaced, Puma logo...and then there's a whopping great blue splodge but it is what it is.
We are yet to find out whether we'll see the Messis, the Dybalas, the Neymars of this world donning this kit under wealthy new ownership, but whatever happens it'll be inoffensive.
No prizes guessing there'd be red and white stripes - the Blades are synonymous with that design - but a black collar and new sleeves trim gives the coming season's home kit a fresh feel.
Chris Wilder's side are one of the most tactically progressive sides in the Premier League, and took the table by storm in their first campaign back in the top-flight. Can they do even better in their new threads?
Brand: Under Armor
The sash is back! The new Southampton strip is a regal affair to mark the Saints' 135th anniversary.
We've not seen a white-on-red sash from them before, but this is likely to be popular, after a few years of mixed reactions to home shirts. We think it looks pretty smart – though, let's be honest, not quite as cool as the third kit...
Southampton's navy-blue away shirt features yellow and “Solent blue” colourings which commemorate Southampton’s famous FA Cup triumph over Manchester United in 1976.
“With a sleek navy-blue design, the kit harks back to the colour used for the team’s shorts and socks throughout much of its early history, from 1891 all the way through to 1950,” the official press release explains better than we ever could. We like this more than the home and third choices.
It's unusual to joint release a third kit with a home kit without revealing an away shirt – but you can see why the Saints made that call.
This red-on-white sash plays homage to Southampton's first ever shirt back in 1885, and was revisited for their 125th anniversary a decade ago.
Presumably the Premier League's international market played a role in deciding not to use this as a home strip (teams in red tend to be more popular globally) but there's a good chance this will be the nicest kit in the top flight next season.
The traditionally white home kit features blue sleeves with a yellow and blue collar, and also includes a unique knit design. The bright red AIA sponsor remains from previous seasons.
On the intricate knit design, the official Nike press release explains that the pattern was "created by reinterpreting graphics from old jerseys."
It's received mixed reviews from fans so far on social media.
Something a little different from Nike for the new Spurs away kit. The mint sauce green shade is actually cool and compliments the simple blue collar design. The away kit contrasts well with a pretty funky home shirt, which almost feels the wrong way round (away kits should always be a little more out there, in our opinion).
No fancy patterns, swooshes or any of that. Just a nice, plain kit. We like it.
Aesthetically, it's great. The kind of timeless classic shirt that both Umbro and West Ham are great at churning out.
A 125th anniversary special, it is a lovely design and works well with the current, simpler badge.
The problem is that, well, it looks a lot like a fifth anniversary shirt of their 2015/16 kit.
Black and gold: no surprises there, then. Darker sleeves than we're used to seeing are a nice new touch though, and make this season's design different enough from the last to be worth the investment.
The downward orange arrows covering the shirt seems an ominous choice, but Wolves' gaggle of seriously talented Portuguese stars shouldn't be too fussed with that.
Another betting sponsor (they're everywhere, these days) detracts a little, but we're really finding fault for fault's sake to be quite honest.
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